RotaCota started all the way back in 1954, when engineer Geoffrey Butler made the first Australian roller in his garage.
By 1960, the RotaCota roller business was established and growing rapidly. They needed a sales and distribution company to market its goods. Fortunately, Owen Roy Cormack, Geoffrey Butler’s closest friend, had established a distribution business importing paint brush material and other hardware related items, and was able to support him.
13 years after RotaCota started, it had become the largest paint roller manufacturer in Australia. Machines had been developed for the expanding business to manufacture paint roller covers on phenolic paper cores, in its factory located in Gladesville NSW, employing over 100 staff.
By 1980, customers required both rollers and paint brushes and wanted a brand who could provide a full suite of brushware and rollers. To meet this demand, RotaCota acquired Hamilton Brushes UK in Greenacre NSW, and T. Pollock & Sons, a large mechanised paint brush manufacturing company in Condell Park, NSW.
The technology enhancements continued and in 1990, RotaCota purchased the first automated paint roller machine which used thermal fusion technology, to bond the core to the fabric.
Owen Roy Cormack acquired RotaCota in 1993, after the passing of the RotaCota founder Geoffrey Butler.
In 1996, the three RotaCota sites in Gladesville, Condell Park and Greenacre were consolidated and relocated to a purpose-built manufacturing and distribution facility in Kings Park, NSW.
Establishment of Orica Consumer Products in 1998, with the Aquisition of RotaCota in 1997.
The innovations continued and in 2001, the Dupont Filament Paint Brushes were developed by RotaCota. These brushes provided substantial benefits with the growth in water based/acrylic paint technologies. The unique range transitioned the market from 100% Pure Hog Bristle.
Demerger of Consumer Products from Orica with RotaCota becoming part of DuluxGroup.
Since being founded over 70 years ago, RotaCota has been transforming the Australian painting and decorating industry one product innovation at a time. Making the right tool for the job because, in painting - the finish matters.